Culture

To be world-class truck tyre manufacturer, to build world famous tyre brands

Vision

To be world-class truck tyre manufacturer, To build world famous tyre brands

Mission

We are eager to realize diversified values such as economy, society and ecology and take the road of sustainable development. We will develop tires with comprehensive performance integrating safety, wear resistance and fuel saving in professional fields.

Industrial Position

Ranking among Top 30 Truck Tyre Manufacturer in China. World’s Top 75 Global Tyre Manufacturer

To be world-class truck tyre manufacturer, to build world famous tyre brands

Brand Family

Shandong Hugerubber Co., Ltd., founded in 1988, strives to develop and produce eco-friendly, high-quality, and high-performance all steel radial truck tire and tire vulcanization capsule. It has developed more than 1000 tire specifications and products, and has become a leading enterprise of high-performance tires in China. As a owner of three independent tire brands of “FRIDERIC”、“CHILONG”、“JOSEBEN”, Hugerubber has passed ISO / TS16949, ISO14001, OHSAS18001 occupational health and safety management system, CCC, ECE,Inmetro of Brazil. The trademarks of “national treasure” and “fashion” were awarded the title of “famous trademark of Shandong Province”

Frideric tires has become well-known brands in the domestic and international markets. Hugerrubber is currently selling well in America, Southeast Asia, and the Middle East, and the light truck series is very popular in the American market.

Mainly truck tire series, especially the mine tire market has good feedback, Hugerubber has been persistently focusing on tire quality, which makes the products of Chilong brand tires destined to be well-sold in the market and has received good market feedback in markets such as Asia and Africa.

Joseben Tires is a new and young tire brand manufactured by Hugerubber. Joseben offers premium tires for all steel radial truck tire at affordable prices. Popular in the American market, especially Mexico and Brazil.

Business Philosophy

Spirit

Morality, Constancy, Coexistence and Win-win Relationship

Focus

Focus on tire industry, expand business scale, enhance competitiveness, keep leadership

Management Policy

People oriented, scientific management, being pragmatic and efficient, regulated operation

Operational Concept

To put market as the orientation and to deem customers as God. It hunts for existence with quality and puts mutual win as the objective

Management

Completed management system, distinct responsibilities and rights, incentives and motivation in combination

Work Priority

Concentrate, Heart, Work together Work together, walk together with one heart, and each Huge rubber people will work together for the common goal.

Quality Policy

Customer-oriented, Innovation-driven, Smart manufacturing-crafted, Excellence- targeted

R&D Philosophy

Independent R&D, Continuous innovation, Advanced technology, Forward pioneering

Cooperation Philosophy

Adhering to the cooperation concept of "long-term cooperation, mutual trust and win-win", Huge Rubber is committed to building a solid and lasting strategic cooperative relationship with its partners.

Development Philosophy

Invigoration of the company with science and technology, extended internal connotation, expansion of Frideric Tire brand.

culture2 frideric truck tires
Frideric truck tires factory

Frideric Core Value

Market-oriented

Quality-prioritized

Customer-Centered

Innovation-driven

Talents-based

Technology-empowered

Focused attitude - Respect for life, Justice, Fairness

Responsible for Customers, Employees and Society

DO YOU HAVE ANY QUESTIONS?

For questions, comments or inquiries about our company, brand or products, please do not hesitate to reach out. We are happy to support you.

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2023 Frideric & Chilong & Joseben Truck tires catalogue